Anna Strandberg
Hello 👋🏻, I'm a UX Designer 🎨 passionate about creating simple solutions💡 and meaningful user experiences. 🚀
I love diving into all design aspects, crafting seamless and user-centric experiences, from strategy and concept to architecture, wireframes, visual design, – you name it. My journey started with engineering at Uni where I discovered my passion for UX. I’m familiar with HTML, CSS, and JS, and I have expertise in Figma. I think collaboration is key and I’m grateful to have the power to shape products that have a positive impact on people.
UX Designer 🎨 by day, Muay Thai fighter 🥊 by night!
I'm a two-time Swedish Muay Thai champion (and world champion) and have been practicing it for thirteen years. 🥊
Don't just rely on my opinion —check out what others have to say about me.
"I was Annas manager at Merkle and I highly recommend Anna Strandberg for her skills, energetic personality, and passion in experience design. As a UX/UI designer, she quickly proved herself as an important member of our team. Anna's broad skillset in UX, UI, and service design greatly contributed to the success of the project she participated in during our short time together.
Her skills in service design was particularly evident in her work with a global automotive client, where she played an important role in designing their customer experience cross the entire customer lifecycle.
In addition to service design, Anna also contributed to the redesign of our company website by employing her skills in wireframing, UI design and copywriting.
One of Anna's qualities is her ability to quickly adapt and learn new skills. Anna's willingness to step outside of her comfort zone has led to fresh perspectives within our team. In addition, she is a kind, fun and appreciated colleague who contributed to both a stronger culture and several laughs!
Anna's great skills, passion for design, and ability to thrive in dynamic environments made her a great asset to the team. I have no doubt that she will continue to excel in her career and contribute significantly to the field of experience design. I happily recommend her for any future endeavours."
— Sebastian Petersson, Head of Experience @ Merkle
"Anna arbetade hos oss på wec360 under 2021/2022 som UX-designer. Hon projektledde vår produkt- och hemsidedesign och var länken mellan marknad och IT.
Jag uppskattade verkligen att ha Anna i vårt team med sitt stora driv, talang och härliga personlighet. Jag skulle väldigt gärna jobba med Anna framöver igen om möjlighet uppstår. "
— Tomas Jenneborg, CEO @ wec360°
Work Experience
My passion for UX began in 2019 and I have since then been leading, developing, and shaping innovative digital solutions both as a consultant and within scale-up and startup environments. I consider myself a creative problem solver who thrives on exploration and designing innovative digital solutions that can enhance the lives of others.
UX Designer, @ Merkle
April 2023 - Oct 2023
- Created comprehensive customer journeys, identified touch points, conducted in-depth analyses of pain points, and specified areas of improvement across the entire customer lifecycle for General Motors.
- Designed wireframes for Merkle's internal website and contributed to the improvement of the user interface and visual aesthetics
UX Designer, @ wec360°
Oct 2021 - Oct 2022
- Responsible for the user experience and led design initiatives across the company's diverse range of products
- Established and maintained the Design System to ensure consistency and efficiency in design workflows
- Conceptualised and executed the redesign of wec360°’s website, enhancing overall user experience and visual appeal
UX Designer, @ Cribly
Feb 2020 - Sept 2022
- Developed research plan and test scripts, conducted and moderated user interviews to define product requirements
- Translated UX requirements into comprehensive flows, wireframes, and interactive prototypes.
- Collaborated closely with designers, software engineers, and business developers
Project Founder, @ THS Mental Health Week
April 2018 - June 2019
- Outlined and defined the project's scope, objectives, and expected outcomes
- Led the recruitment process and conducted candidate interviews.
- Maintained communication with sponsors and lecturers to ensure alignment with goals and objectives
Education
Master: Human-Computer Interaction and Design @ KTH
August 2019 - June 2021
After three years in IT and technology, I changed my studies to focus on interaction design and it turned out to be the best decision I've ever made.
Bachelor: ICT, Information and Communication Technology @ KTH
August 2015- June 2019
A bachelor's degree in engineering with a focus on IT — a lot of programming, network security, IP technology, and math.
Awards
Equality and Diversity Award for Engineering Students
KTH, Royal Institute of Technology, 2019
Elite Sports Scholarship
Riksidrottsförbundet, 2016